Manager, Strategic Planning

1개월전에

Seoul, 대한민국 Constituency Management Group 풀타임

Weber Shandwick is seeking a highly motivated individual who is passionate about data-driven strategy and excels in fast-paced, dynamic environments. The ideal candidate will play a crucial role in supporting projects in Korea, spanning various industries and client types. Some assignments will require quick turnarounds, while others will be long-term projects. We welcome candidates with prior experience in consumer marketing strategy and planning, as well as digital marketing.

As a Strategist / Sr. Strategist, you will have the opportunity to collaborate with over 100 planners, strategists, analysts, and data scientists across our global network. Additionally, you will be an integral part of our Insight community, working alongside other analysts and strategic planners.

Responsibilities:


• As a strategic planner, you will lead the strategic process, from start to finish, partnering with CX lead and clients.


• Leads engagement with confidence and commitment to high quality, data-driven strategic brand recommendations, tactical plans and programs.


• Focuses on the strategic vision driving the detailed execution and performance evaluation.


• Ensures the plan is strategically sound, accurately addresses interesting insights and opportunities informed by research/ analytics findings in partnership with Analytics + Intelligence.


• Manages account engagements independently, with minimal guidance.


• Plan the quality of strategic output of a key relationship including client stewardship, briefs, strategic narratives and POVs.


• Be responsible for identifying opportunities to expand client engagements in partnership with CX leads and teams.


• Contributes to sharing best practice, case studies and thought leadership internally and externally at Weber Shandwick.


• Confident to work and collaborate with CX teams and beyond.


• Develop expertise in crafting research plans and creative briefs, incorporating an earned-first approach and a deep understanding of the marketing and communications industry.


• Understand the mindset of consumers within our complex multi-channel media landscape.

Self-Leadership and Team Effectiveness:


• Actively contribute to an inclusive team culture and consistently demonstrate behaviors that foster integration.


• Contribute to the work plan of junior team members and provide guidance as needed.

Growth and Business Development:


• Leverage your understanding of clients' businesses to share ideas that contribute to organic account growth.


• Enhance your business acumen by supporting the development of pitch materials and shadowing elements of a pitch.

Qualifications:


• 5+years' digital marketing or strategic planning experience, preferably at an agency but open to in-house experience


• Understands consumer insights, integrated campaign planning and brand and digital marketing (Social, content, video, media, influencer)


• Persuasive presenter and speaker, able to tell a story based on data and hypothesis.


• Strong knowledge of data analytics and research methods.


• Deep industry network with a passion and interest in the field


• Self-motivated, fun, entrepreneurial and endlessly curious.


• Clear writing style in Korean as well as being an effective presenter in Korean and ideally in English


• Curious about culture and how that interacts with the media landscape

Note from the team

Weber Shandwick is proud to be an equal opportunity employer. Weber Shandwick is committed to building a culture where all employees are seen as equal, are respected and where all opinions are heard. We take pride in our inclusive hiring, as well as our diverse workforce and we welcome applications from all qualified candidates.

Personal data held by Weber Shandwick relating to employment applications will be used in accordance with our Privacy Statement, which is available on our website.

Due to the large number of applications received, we apologize if we are unable to provide a response or feedback on unsuccessful applications. We appreciate the time taken to apply for the role and your recent interest in Weber Shandwick.

#LI-LW1

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