Associate Digital Manager/ Senior Digital Analyst

6 개월전에

Seoul, 대한민국 Assembly Global 풀타임

We are Assembly – and we’re not like the rest. We’re the modern alternative agency, bringing together industry-leading data, talent, and tech to Find the Change That Fuels Growth for the best brands on the planet, including LG, Adobe, WeWork, Ralph Lauren, Moncler, Aesop, and more. Our diverse, global community of over 1,600 passionate experts combines global thinking with unmatched local expertise in more than 20 markets worldwide – enabling brands to engage and move consumers anywhere. We use STAGE, Assembly’s proprietary, privacy-centric data solutions platform, to surface powerful insights that transform into actionable brand opportunities. We’re at the cutting edge of new media, technology, and platforms embedded in the lives of today’s consumers, and we’re tapped into how culture and communities need change. We do this while staying steadfast in our commitment to Leave the World Better Than We Found It through measurable social and environmental impact work.
Assembly Korea was named the media agency of the year 2022 - Campaign Asia


WHAT YOU’LL BE DOING ON ANY GIVEN DAY
The Associate Digital Manager/ Senior Digital Analyst at Assembly will play a pivotal role in devising and executing digital media strategies for our agency's clients. You'll be responsible for ensuring the development and implementation of effective media strategies into plans and campaigns. Your strategic insights and performance driven mindset alongside an ability to navigate the ever-evolving media landscape will be instrumental in delivering outstanding performance for our clients.

Digital Media Planning: Use your knowledge of digital platforms and insight from the client’s data to lead the development of comprehensive performance media strategies, including but not limited to audience segmentation, channel selection, budget allocation, and messaging strategies for improving the client’s performance against their business goals. Campaign Execution: Ensure the effective execution of media strategies, monitoring their performance and leading Activation teams in collating optimization recommendations and providing these to clients. Client Communication: Collaborate with clients to understand their goals and develop media strategies that drive business growth. Communicate effectively and proactively to ensure Assembly are one step ahead in providing strategy to meet their goals. Budget Management: Ensuring campaigns are cost-effective and budgets are distributed accurately in support of the clients’ goals. Data Analysis: Utilize 3rd party and campaign performance data and analytics to derive insights and make data-driven recommendations for campaign strategic improvements. You will need to look for insight to help drive our strategy and optimization direction, going beyond just simple data analysis. Team Development: As you will be leading on large accounts you should be helping to guide and develop team members around you increasing the teams knowledge to in turn lead to stronger skills across the team to work on the clients account. This will include effectively delegating work where necessary and coaching team members to ensure the work will be of high quality. Cross-Functional Collaboration: Collaborate with planning teams, client servicing managers, and other stakeholders from across multiple markets to ensure a holistic and aligned approach to campaigns.

DOES THIS SOUND LIKE YOU?

4+ years of experience working on digital media platforms, with a proven track record of managing successful campaigns. Strong understanding of various digital media channels. Experience of handling large budgets. Experience of leading accounts, or projects.

· Preferably media agency experience.

· Confident client facing ability.

Possess a Growth mindset. Eye for detail and ability to follow as well as help devise and improve processes. Exceptional analytical and data interpretation abilities and clear and effective communication techniques for sharing this with clients. Working knowledge in insights, media planning and analytics tools, a plus (, GWI, Statista, Similar Web, Google Analytics, etc.). Ability to adapt to a rapidly changing media landscape and a proactive interest in staying updated on industry trends. Fluency and excellent communication in both English and Korean.

WHY ASSEMBLY?

We’re part of Stagwell, the challenger network built to transform marketing. We’re nimble, smart, and digital-first, and we’re quickly growing to take on the biggest legacy hold cos. We care about your growth – we offer competitive salaries, annual compensation reviews, and keep detailed personal development plans to ensure you’re hitting your personal and company goals. We recognize and celebrate your success…all the time Whether it’s through company meetups, employee recognition programs, or just a regular day, we make sure our people’s achievements are known and appreciated We’re truly a people-first organization. That’s why we offer a Flexible Time Off policy that puts you in control of your work-life balance, as well as market-leading primary and secondary caregiver and parental leave policies. We care about social and environmental Impact – we have dedicated Impact Champions that collaborate globally to make sure we’re leaving the world better than we found it. We have an amazing group of employee resource groups committed to guiding the agency to become more inclusive, diverse, and representative of the world around us.

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