Digital Commerce Strategist

16시간전에

Seoul, 대한민국 beBeeStrategy 풀타임
Job Description

This role leads the full e-commerce and digital business strategy, with accountability across all online channels (Pure Players, D2C, Marketplace) and data-driven business analytics.

  • The ideal candidate is both a commercial strategist and a data-savvy leader, capable of connecting digital commerce, sales data, and actionable insights to drive business performance in a fast-evolving beauty environment.

Main Responsibilities:

E-commerce Strategy & Channel Management

  • Lead e-commerce strategy across Pure Players (Naver, Kurly, Kakao), D2C, and e-retailers.
  • Optimize e-commerce calendar and campaign planning for online conversion and visibility.
  • Manage key account relationships and negotiate business terms to secure brand exposure and profitability.

Digital Data & Business Intelligence

  • Own and improve online & offline integrated sales dashboards (daily, weekly, monthly).
  • Extract insights from consumer behavior, product performance, and campaign ROI.
  • Support decision-making with data visualization tools and partner with internal teams to elevate insight quality.

Operational Process & System Improvement

  • Define and evolve SOPs for seamless e-commerce execution.
  • Identify new tools or platforms to enhance sales monitoring, reporting automation, and campaign tracking.
  • Closely collaborate with Customer Service and Supply Chain to resolve issues and optimize consumer experience.

Strategic Initiatives & Innovation

  • Explore new channel opportunities, D2C model expansion, or digital partnerships.
  • Drive innovation in digital merchandising, campaign formats, or consumer engagement strategies.
  • Monitor industry best practices and apply them with agility to local market context.

Leadership & Cross-Functional Partnership

  • Lead a team of e-commerce and data professionals.
  • Collaborate with Marketing, Customer Service, SCM, and Finance to align growth plans.
  • Serve as a strategic counterpart to global/regional stakeholders.
Requirements
  • Bachelor's degree or above
  • Minimum 10+ years in e-commerce, digital, or commercial strategy roles in FMCG/Beauty/Consumer Goods
  • Experience in managing Pure Player channels and negotiating platform-specific programs
  • Strong ability to analyze and interpret large datasets, visualize sales performance, and extract key insights
  • Familiar with Power BI, Tableau, or Google Looker Studio, Excel modeling, and performance metrics (ROAS, GMV, etc.)
  • Excellent collaboration and communication skills across matrix organizations
  • Fluent in English

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