Senior Media Planner/Manager
6 개월전에
We are Assembly – and we’re not like the rest. We’re the modern alternative agency, bringing together industry-leading data, talent, and tech to Find the Change That Fuels Growth for the best brands on the planet, including LG, Adobe, Wework, Ralph Lauren, Moncler, Aesop, and more. Our diverse, global community of over 1,600 passionate experts combines global thinking with unmatched local expertise in more than 20 markets worldwide – enabling brands to engage and move consumers anywhere. We use STAGE, Assembly’s proprietary, privacy-centric data solutions platform, to surface powerful insights that transform into actionable brand opportunities. We’re at the cutting edge of new media, technology, and platforms embedded in the lives of today’s consumers, and we’re tapped into how culture and communities’ need change. We do this while staying steadfast in our commitment to Leave the World Better Than We Found It through measurable social and environmental impact work.
Assembly Korea was named the media agency of the year 2022 - Campaign Asia
WHAT YOU’LL BE DOING ON ANY GIVEN DAY
The Senior Media Planner/Manager at Assembly will play a pivotal role in shaping and executing the global digital media strategies for our agency's clients. You'll be responsible for ensuring the development and implementation of effective global media strategies into plans and campaigns. Your strategic insights, media planning experience, and ability to navigate the ever-evolving media landscape will be instrumental in delivering outstanding results for our clients.
DOES THIS SOUND LIKE YOU?
Bachelor’s degree in marketing, Advertising, Business, or a related field. 5+ years of experience in media planning and strategy, with a proven track record of successful campaigns. Strong understanding of various digital media channels. Exceptional analytical and data interpretation abilities from the curiosity. Excellent communication and presentation skills in both English and Korean. Working knowledge in insights, media planning and analytics tools, a plus (, GWI, Statista, Similar Web, Google Analytics, etc.). Ability to adapt to a rapidly changing media landscape and a proactive approach to staying updated on industry trends.Day-to-Day Responsibilities:
Lead media strategy and planning development and implementation for client campaigns.Key media platforms: Google Ads, Programmatic DSPs, Meta, Criteo Actively suggest new media platform trials Collaborate with clients to understand their objectives and provide strategic recommendations. Analyze campaign data, make data-driven decisions, and provide performance reports to clients to highlight the strategic performance of the campaign. Assist in pitches and annual client strategy development. Monitor the competitive landscape and industry trends, keeping campaigns up to date. Manage budget allocation and resource planning for client campaigns. Foster a culture of innovation and strategic thinking within the team. Continuously evaluate and optimize campaign strategies for maximum effectiveness within the strategic recommendations provided. Collaborate with cross-functional teams to ensure campaign alignment and success.
REQUIREMENTS
· 5+ years of experience in digital media planning and strategy
· Exceptional analytical and data interpretation abilities from the curiosity
· Strong attention to detail, expertise to data-driven decision-making processes.
· Preferably media agency experience
· Excellent communication and project management skills
· Confident client facing ability.
· Strong skill to build media proposals and analytical report documents.
· Fluent in both English and Korean
WHY ASSEMBLY?
We’re part of Stagwell, the challenger network built to transform marketing. We’re nimble, smart, and digital-first, and we’re quickly growing to take on the biggest legacy hold cos. We care about your growth – we offer competitive salaries, annual compensation reviews, and keep detailed personal development plans to ensure you’re hitting your personal and company goals. We recognize and celebrate your success…all the time Whether it’s through company meetups, employee recognition programs, or just a regular day, we make sure our people’s achievements are known and appreciated We’re truly a people-first organization. That’s why we offer a Flexible Time Off policy that puts you in control of your work-life balance, as well as market-leading primary and secondary caregiver and parental leave policies. We care about social and environmental Impact – we have dedicated Impact Champions that collaborate globally to make sure we’re leaving the world better than we found it. We have an amazing group of employee resource groups committed to guiding the agency to become more inclusive, diverse, and representative of the world around us.-
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